Felicia amelloides, commonly known as the Blue Marguerite, is a charming evergreen perennial or subshrub that produces striking sky-blue, daisy-like flowers with bright yellow centers. Blooming from late spring through to autumn, it adds long-lasting colour to borders, rock gardens, and containers. With its bushy, compact habit and dark green foliage, this sun-loving plant thrives in warm, well-drained conditions and attracts pollinators like bees and butterflies.

Why we like it

• Beautiful blue flowers with bright yellow centers.

• Long flowering period from late spring to autumn.

• Ideal for borders, rock gardens, and containers.

What to know

• Prefers full sun for best flowering.

• Thrives in well-drained, moderately fertile soil.

• Drought-tolerant once established but benefits from occasional watering.

• Deadhead regularly to encourage continuous blooms.

• Protect from frost in colder climates or grow as an annual.

Flower Colour
Blue with yellow center

Flowering months
May, June, July, August, September, October

Height and Spread
Height: 30–50 cm
Spread: 40–60 cm